Privacy policy

Arooma is operated by Trinova Prime L.L.C-FZ. We operate the website www.arooma.ae, including its related content, features, products, services, and functionality (collectively, the "Services").

This Privacy Policy explains how we collect, use, store, and disclose your personal information when you visit, use, or make a purchase through our website, or otherwise communicate with us.

By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information as described below.

1. Personal Information We Collect

When we use the term "personal information," we mean information that identifies you or can reasonably be associated with you.

Depending on how you interact with our Services, we may collect the following types of information:

Contact Information

This may include:

  • Full name

  • Billing address

  • Shipping address

  • Email address

  • Phone number

  • Other contact details you voluntarily provide

Account Information

If you create an account with us, we may collect:

  • Username

  • Password

  • Account preferences

  • Account settings

  • Other information associated with your customer account

Order and Transaction Information

We may collect information relating to your purchases and transactions, including:

  • Products viewed or purchased

  • Products added to your cart or wishlist

  • Order details

  • Returns, exchanges, cancellations, and refunds

  • Purchase history

  • Transaction dates and amounts

  • Delivery and shipping information

Payment Information

When you make a purchase, payment information may be processed by our third-party payment service providers. We may receive information necessary to confirm and complete your transaction, such as payment status, transaction reference, and payment method.

We do not intend to store complete payment card details such as your full card number or security code unless specifically required and permitted by applicable law and through secure payment systems.

Communications

If you contact us by email, phone, contact forms, social media, or other communication methods, we may collect the information you provide, including the content of your communication and any information necessary to respond to your request.

Device and Technical Information

When you visit our website, certain technical information may be collected automatically, including:

  • IP address

  • Browser type and version

  • Device type

  • Operating system

  • Network information

  • Website pages visited

  • Referring website

  • Date and time of access

  • Other technical identifiers

Usage Information

We may collect information about how you interact with our website, including the pages, products, and features you view or use, your browsing activity, and other interactions with our Services.

2. How We Collect Personal Information

We may collect personal information from the following sources:

Directly From You

We collect information when you:

  • Create an account

  • Place an order

  • Subscribe to communications

  • Contact us

  • Request customer support

  • Submit a form

  • Provide information through our website

  • Participate in promotions or other activities

Automatically

Certain information may be collected automatically when you visit or use our website through cookies, pixels, web beacons, log files, and similar technologies.

From Service Providers

We may receive information from third-party service providers that help us operate our website, process payments, provide analytics, deliver orders, communicate with customers, or provide other business services.

From Third Parties

We may receive information from other third parties where permitted by applicable law, such as payment providers, delivery companies, advertising partners, analytics providers, or other business partners.

3. How We Use Your Personal Information

We may use your personal information for the following purposes:

Providing and Managing Our Services

We may use your information to:

  • Process and fulfill your orders

  • Process payments

  • Arrange delivery and shipping

  • Provide customer support

  • Manage customer accounts

  • Process returns, exchanges, refunds, and cancellations

  • Maintain your order history

  • Provide information about products and services

  • Improve and personalize your shopping experience

Website Improvement

We may use information about how customers use our website to:

  • Improve website functionality

  • Improve products and services

  • Understand customer preferences

  • Analyze website performance

  • Develop new products, services, and features

  • Provide a better customer experience

Marketing and Advertising

Where permitted by applicable law and in accordance with your communication preferences, we may use your information to:

  • Send promotional emails

  • Send information about products, offers, and promotions

  • Provide advertisements that may be relevant to your interests

  • Measure the effectiveness of our marketing campaigns

You may unsubscribe from promotional communications at any time by using the unsubscribe option included in our marketing emails or by contacting us.

Security and Fraud Prevention

We may use personal information to:

  • Protect our website and customers

  • Detect and prevent fraudulent transactions

  • Investigate suspicious or unauthorized activity

  • Maintain the security of our systems

  • Protect our rights, property, and users

Communication

We may use your information to:

  • Respond to inquiries

  • Provide customer service

  • Send order confirmations

  • Provide shipping and delivery updates

  • Notify you about changes to our Services

  • Communicate with you regarding your account or transactions

Legal and Regulatory Requirements

We may use or disclose personal information where necessary to:

  • Comply with applicable laws and regulations

  • Respond to lawful requests from government authorities

  • Comply with legal proceedings or court orders

  • Enforce our terms, policies, or agreements

  • Protect our legal rights

  • Prevent or investigate fraud or other unlawful activity

4. How We Share Personal Information

We may disclose personal information to third parties where reasonably necessary to operate our business and provide our Services.

These third parties may include:

Service Providers

We may share information with service providers that assist us with:

  • Payment processing

  • Website hosting and technical services

  • Website analytics

  • Customer support

  • Order fulfillment

  • Shipping and delivery

  • Cloud storage

  • Marketing and advertising

  • IT and security services

These service providers are expected to process information only as necessary to provide their services to us and in accordance with applicable requirements.

Payment Providers

Payment information may be shared with payment processors and financial service providers as necessary to securely process your transactions.

Shipping and Delivery Providers

We may provide your name, phone number, address, order information, and other necessary details to shipping and delivery providers so that your order can be delivered to you.

Marketing and Advertising Partners

Where permitted by applicable law, we may share limited information with marketing or advertising service providers to help us advertise our products, understand marketing performance, and provide relevant advertising.

Legal Requirements

We may disclose information where required or permitted by applicable law, including in response to lawful requests, court orders, government authorities, or legal proceedings.

Business Transfers

If our business is involved in a merger, acquisition, restructuring, sale of assets, financing, or similar business transaction, personal information may be transferred as part of that transaction, subject to applicable law.

5. Cookies and Similar Technologies

Our website may use cookies and similar technologies to improve website functionality, remember preferences, understand website usage, maintain security, and provide relevant content or advertising.

Cookies may be used for purposes such as:

  • Essential website functionality

  • Shopping cart and checkout functionality

  • Remembering preferences

  • Website analytics

  • Performance monitoring

  • Marketing and advertising

You may be able to control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of our website.

6. Third-Party Websites and Links

Our website may contain links to third-party websites, services, social media platforms, or other online resources.

If you follow a link to a third-party website, that website will operate under its own privacy policy and terms. We are not responsible for the privacy, security, content, or practices of third-party websites that we do not control.

We recommend reviewing the privacy policies and terms of any third-party websites you visit.

7. Children's Privacy

Our Services are not intended for children who are under the applicable age of majority in their jurisdiction.

We do not knowingly collect personal information from children in violation of applicable law.

If you believe that a child has provided us with personal information without appropriate parental or legal consent, please contact us using the information provided in the Contact Us section below so that we can review and take appropriate action.

8. Security of Your Information

We take reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of transmission over the internet or method of electronic storage can be guaranteed to be completely secure.

You should also take reasonable steps to protect your account credentials and avoid sharing passwords or other confidential account information with others.

9. Retention of Personal Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Provide our Services

  • Complete transactions

  • Maintain business and transaction records

  • Provide customer support

  • Resolve disputes

  • Prevent fraud

  • Comply with legal, accounting, tax, and regulatory obligations

  • Enforce our agreements and policies

The specific retention period may vary depending on the type of information and the purpose for which it was collected.

10. Your Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information.

These rights may include:

Right to Access

You may have the right to request access to personal information we hold about you.

Right to Correction

You may have the right to request correction of inaccurate or incomplete personal information.

Right to Deletion

You may have the right to request deletion of your personal information, subject to applicable legal requirements and exceptions.

Right to Data Portability

Where applicable, you may have the right to request a copy of certain personal information in a structured and commonly used format.

Right to Withdraw Consent

Where we process information based on your consent, you may have the right to withdraw that consent, subject to applicable law.

Marketing Preferences

You may opt out of promotional communications at any time by using the unsubscribe option provided in our marketing communications or by contacting us.

Please note that even if you opt out of marketing communications, we may still contact you regarding important non-promotional matters, such as orders, payments, deliveries, account activity, security, or changes to our Services.

We may need to verify your identity before processing certain privacy requests.

11. Complaints

If you have a concern or complaint regarding how we handle your personal information, please contact us using the contact details provided below.

We will review and respond to your complaint within a reasonable period and in accordance with applicable law.

Where applicable, you may also have the right to submit a complaint to the relevant data protection or regulatory authority in your jurisdiction.

12. International Data Transfers

Some of our service providers or business partners may process or store personal information outside the United Arab Emirates.

Where personal information is transferred internationally, we will take reasonable steps to ensure that such transfers are carried out in accordance with applicable laws and appropriate safeguards.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, Services, technology, or applicable legal and regulatory requirements.

We encourage you to review this Privacy Policy periodically to remain informed about how we handle personal information.

14. Contact Us

If you have any questions about this Privacy Policy, our privacy practices, or your personal information, you can contact us using the details below:

Arooma
Operated by: Trinova Prime L.L.C-FZ
Website: www.arooma.ae
Email: arooma.ae@gmail.com
WhatsApp: +971 56 265 5089

Business Address:
Trinova Prime L.L.C-FZ
Meydan Grandstand, 6th Floor
Meydan Road, Nad Al Sheba
Dubai, United Arab Emirates

For privacy-related requests, please contact us using the email address above and include sufficient information for us to identify and respond to your request.